Digital marketing, Trendy Marketing?

If you plan to start any business then first thing come in your mind that how shall I do marketing? Marketing is the backbone of any business to get success. Many marketing strategy are used by marketer to promote their business but now trend of digital marketing. It is cost effective also.

Digital marketing means to promote your business at the digital media or can say any marketing strategy which implement electronically called digital marketing. To do Digital marketing necessary to use computer, Smartphone, cell phone to promote. Website, social media, television, cell phone are the platform for digital marketing.


Types of Digital Marketing:

• SEO:  Search engine optimization is the process of getting traffic on website in the search engine result page by using free organic sites.
• SMO: Social media optimization is done by the use of social media. Publish Add, Service on social media.
• PPC: Pay per click (PPC) is payable advertising in which you pay to publisher for clickable add.
• Viral marketing: This type of marketing is done by person to person. Information about service is spread through person to person. Social network is good technique to do viral marketing.
• Email marketing: Email marketing is a useful & efficient marketing by which you can connect or promote your business directly. It’s very good way to tell about your company offers to customers through send a mail. This technique is also used to keep in touch with old customers.
• Mobile marketing: As name mobile marketing perform with mobile device. People spend more time on mobile only so it’s very good & fast technique. SMS, MMS, App based, Bluetooth, proximity system etc. are the technique of mobile marketing.
• Search engine marketing: search engine marketing relates to improving the visibility of website in the search engine result page (SERP) through optimization or advertisement.

So digital marketing is really getting boom to gain success in business. Marketer are also focusing on this strategy & treating as a main part of marketing.